Whatever your hair type or texture, hydration is key to making strands look smooth and feel soft and manageable. Your hair is as unique as you are and different hair has different hydration needs. That’s why we’ve created two shampoo and conditioner formulas—Light and Deep Moisture―for our NEW nutriplenish™ collection, so you can give your hair the drink of nutrients it needs—whether it’s fine and straight or curly and coily—with the product texture that’s best for you.
HAIR TYPE VS. HAIR TEXTURE
First thing’s first: what’s the difference? Your hair type is its density—is it fine or medium? Your hair texture is the personality of your hair; it’s where you sit on the curl chart—from 1A to 4C.
The beauty is, nutriplenish™ works on all hair textures. The nutriplenish™ difference? You can choose the what’s right for you. Our hair experts have put together a useful cheat sheet to help you decide between Light and Deep Moisture.
However you choose to hydrate, every hair type and texture can benefit from the added nourishment that nutriplenish™ provides in order to improve its luster, softness and manageability.
Although there is no “right” answer, here’s a handy cheat sheet to help you find the right nutriplenish™ for you.
SEE THE LIGHT
Light Moisture is enriched with fast-absorbing oils, so you receive intense hair hydration without the heaviness.
YOU CAN CHOOSE LIGHT
MOISTURE IF:
+ Your hair is fine to medium in density.
+ You prefer a lighter formula.
+ You’re looking for softness, and manageability.
+ You usually wash daily to keep hair looking fresh.
GET DEEP
Deep Moisture contains 50% more nourishing butters than our Light collection and is specifically designed for hair that craves a serious moisture boost from a richer formula.
YOU CAN CHOOSE DEEP
MOISTURE IF:
+ Your hair is medium to thick in density.+ You prefer a richer, deeper formula.+ You desire more intense detangling during the shampooing process.
+ You’re looking for softness, and manageability.
+ You usually like to leave time between washes in order to keep hair moisturized.